Showing posts with label DJ Spinbalon. Show all posts
Showing posts with label DJ Spinbalon. Show all posts

DJ Spinbalon





DJ Spinbalon is the artist name of the multi-talented designer Yker Moreno Von Kockritz. With skills in illustration, animation and typography, Moreno likes to discover new graphic ways by mixing everything up. When he works on personal projects he lets himself be guided by random ideas: an old image he has seen in a magazine, a tag on a wall, a song that is playing on the radio, pictures of tattoos from the internet… He thinks it’s important to approach graphics and animation with a great sense of style, humor, creativity and authenticity.
Moreno feels inspired by popular culture like MTV, rock & “pop hop”, board art & street fashion… And of course by his other design buddies from his hometown Caracas. A lot of his artworks represent spontaneous and vivid scribbles and sincere sketches. Moreno approaches the world in a variety of ways and techniques – with a pen, paint, a scanner, programs as Photoshop and Illustrator. Some of his artworks look like colorful explosions of paint, other ones are complex and detailed black & white drawings. In recent years, Moreno has also become art director of Buck, the multi-award winning animation studio from Los Angeles.



'The Coke Side Of Life' Remix

ABOUT THE PROJECT

The ‘Coca-Cola’ Art Gallery is a collection of images that has been designed by leading artists and designers. They have all depicted their own interpretation of ‘The Coke Side of Life’ philosophy.

The work of the artists reflects various styles, personalities and cultures, and all designs have one thing in common: they are colourful explosions of energy, optimism and happiness.

Throughout its 120-year history, advertising and communication has played a vital role in shaping ‘Coca-Cola’ into an iconic, cultural and timeless brand. Over the years, ‘Coca-Cola’ has continually challenged artists and agencies to create innovative refreshing images.

The diverse backgrounds of the contributing artists and designers, has resulted in a range of images that reflect different cultures and societies. By combining the iconic original glass bottle image with up-to-date illustration techniques and styles, the artists have given rise to a progressive style of visual expression.

‘Coca-Cola’ has always had a strong artistic heritage having been famously interpreted by artists such as Haddon Sundblom, Norman Rockwell and Andy Warhol who have all reflected the social and cultural attitudes of the time.













Designated trademarks are the property of their respective owners. '‘Coca-Cola’', '‘Coke’', ‘The Coke Side Of Life' and the design of the '‘Coca-Cola’' Contour Bottle are registered trade marks of The ‘Coca-Cola’ Company.
Concept & Realization of ‘Coke’ Art Blog: RockAndRoll Agency ® 2007